Some of the most common advice I hear, when it comes to a virtual assistant business is to niche or specialize. The idea being that if you have more specialized skills then you can charge more as a virtual assistant.
Did you know that you can charge more as a virtual assistant without finding the elusive niche or that specific thing you are supposed to be special at?
Welcome to the momtrepreneur life coffee chat. This chat is an informal way of me sharing with you from my almost 10 years of experience as a virtual assistant, work from home mom, and homeschool mom. Whatever hat you want to stack on top, go ahead I’ve probably done it already.
Before we jump into how you charge more without niching down, because if you have followed me for any time, you know I hate this advice. I find niche to be a dirty word. Not in the sense that is doesn’t work, it has worked for some. But we’ve hyper-focused on this one idea that we forgot there are other ways to do things as well.
Be sure to check out this week’s post: The Emotional Stages of Building a Business I think we can all relate to every stage mentioned.
Since I find niche to be such a bad word, I’ve actually created a 20-page workbook, Mom Boss 2.0. I take you through step-by-step on how to create your business without a niche.
How to Charge More as a Virtual Assistant
I’ve been a virtual assistant for almost 10 years, and I have 6 kids, 2-16, and I homeschool them all. I have lots of big ideas, but one idea is to create a course to go along with the Mom Boss 2.0 workbook. So I’ve been doing a lot of research because, if you read the recent post, you know I love to research.
In my research, I have once again encountered the advice that you need to niche down. One of the reasons given is so you can charge more as a virtual assistant. While on the surface these seems like good advice, I want to challenge it.
If you are ready to challenge this very narrow, then watch the video below or listen to the podcast.
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